You’ve been tasked with marketing a new line of plumbing services, but you have a set budget that you cannot exceed. Why is Google Ads a viable option?

• Google Ads guarantees phone calls to your business.
• Google Ads allows you to cap the number of ads you pay for, based on your business.
• Google Ads offers separate auctions for low budgets.
• Google Ads gives you control over your budget.

The correct answer is: Google Ads gives you control over your budget